RB's Crowdsourcing Book Heads Up Curriculum at a Major US University

RB's Crowdsourcing Book Heads Up Curriculum at a Major US University

RB's Crowdsourcing Book Heads Up Curriculum at a Major US University

Taylor C. Baker
Taylor C. Baker
5 years ago

Today in the video below, you're going to see Stage 32 networking at it's finest which resulted in something very cool for our fearless leader, Richard Botto and fellow award-winning filmmaker and Stage 32er Marty Lang.

Back in 2014, RB and Marty met at the Austin Film Festival after being connected through our Stage 32 platform. A friendship grew as Marty went on to be a production manager at Chapman University and RB went on to start writing his book Crowdsourcing for Filmmakers: Indie Film and The Power of the Crowd. RB interviewed hundreds of filmmakers for his book and he searched for three extended case studies, and, after talking to Marty, he didn't need to look any further. Marty made an award-winning feature film, Rising Star, where he used crowdsourcing to get his equipment, locations, media and more. Thousands of people have read RB's book and many cite Marty's film experience as their favorite and most helpful.

Marty believed so strongly in the power of crowdsourcing that he pitched the idea to major universities around the United States to introduce this as film track curriculum. Wouldn't you know it, but University of Central Arkansas loved the program and brought Marty on board to teach this exclusively in their university.

This will be the first ever crowdsourcing track in any major United States University!

Best of all? Crowdsourcing for Filmmakers: Indie Film and The Power of the Crowd will be the class book for the first ever film track on Crowdsourcing at a major United States University! With over 80 5-star reviews on Amazon, it's exciting to see this book reach and inspire the next generation of filmmakers.

For those of you who have read RB's book...there's a drinking game in one of the chapters as he discusses the origins of crowdsourcing, so these students are sure going to have fun with this class!

Want a FREE audible copy of the book? Click here!

This past year at Austin Film Festival, in the very city they originally met years prior, Marty and RB sat down to discuss how crowdsourcing can help filmmakers get their movies made with the help of their community. In this webcast RB and Marty will go over the difference between crowdfunding and crowdsourcing, how Marty cleverly got locations (including the historic Mark Twain House), equipment, and media coverage for his feature film Rising Star using crowdsourcing, how do you give your crowd ownership of your project and more! Enjoy!

Stage 32 - How to Use Crowdsourcing to Get Your Film Made

YouTube Video

RBs Crowdsourcing Book Heads Up Curriculum at a Major US University

Marty Lang, multiple award winning filmmaker and Professor at University of Central Arkansas

According to Marty: "Crowdsourcing and crowdfunding are such new concepts in film, there are very few people in higher education with the experience to actually teach it. Working with RB on the book was really the first time I thought about the possibility of teaching crowdsourcing for film in college. After working with RB on his book, I really started thinking about how a college class could incorporate crowdsourcing as a way to empower film students. Every producing class I had ever been exposed to never came close to explaining what crowdsourcing and/or crowdfunding even were, never mind how to properly execute those concepts."

Why use RB's book for the class? Marty continues:

"It was a no-brainer. Not only was I a part of RB creating it, it's the only book that exists to practically discuss crowdsourcing, and the many ways creators can use it to help create their projects, and further their careers. I've read books on crowdfunding, and they're all wonderful books, but they don't broaden out beyond the act of fundraising, to show creators all the ways they can create a community around their work. RB's book focuses on that, and that's why I think it's the only choice for the class."

RBs Crowdsourcing Book Heads Up Curriculum at a Major US University

Have you used creative crowdsourcing techniques for your film? Share your success stories (or learning experiences) with the Stage 32 community in the comments below!

Let's hear your thoughts in the comments below!

Got an idea for a post? Or have you collaborated with Stage 32 members to create a project? We'd love to hear about it. Email Taylor at taylor@stage32.com and let's get your post published!

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About the Author

Taylor C. Baker

Taylor C. Baker

Actor, Screenwriter, Content Creator, Producer

On-screen, you can find me on the award-winning digital series "Female Friendly", which I had the pleasure of co-creating and writing as well. Additionally, my dimples graced the tv-sphere on "Lucifer", where I played a southern roller derby queen opposite of the devil himself on Fox/Netflix. My n...

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5 Comments on Taylor C.'s Article

Valerie Michele Oliver
Director of Development, Producer, Screenwriter, Creative Executive, Executive
Great news! Richard "RB" Botto and @MartyLang! I'm a former university faculty member who is now interviewing interns to work as part of the producing team on a episodic series. During the interviews, I asked if they are familiar with crowdsourcing. They never heard of it. So, as part of the "ramping up" period to work with our team, they must learn about it via the book. Do let me know, Marty, if you would consider sharing any presentation materials with me to help them along. All the best! ~Val
5 years ago
Richard RB Botto
Actor, Producer, Screenwriter, Voice Artist
You rock, Val!  Thanks for all the good words on that "other" platform regarding the book and thanks in advance for the Amazon and Audible reviews! Cheers!
5 years ago
Cali Gilbert
Photographer (Still), Author, Director, Screenwriter
This is BRILLIANT news Richard "RB" Botto and Marty. How exciting. Got me thinking as well. Next month I'm hosting the Inaugural Writing for Hollywood Summit as part of the San Francisco Writers Conference. Perhaps we could get you to come up NEXT year RB for the 2021 Summit and share your book and speak on the Business side. We have a session entitled Business of Screenwriting.  Also, I'd love to know best practices for pitching universities books about film to have included in the curriculum. I've been told my latest book, IT'S SIMPLY FILMMAKING would be great for students, but not sure where to start. Any guidance is greatly appreciated as you know I'm not afraid to do the work. Cheers and HUGE congrats!
5 years ago
Cali Gilbert
Photographer (Still), Author, Director, Screenwriter
Would LOVE to have you both Richard "RB" Botto and Marty Lang :) I'll definitely pitch the idea to the Conference director for 2021. Great to connect with Marty. He's provided some great direction for crowdsourcing ideas with community involvement for my next doc.Cheers!
5 years ago
Richard RB Botto
Actor, Producer, Screenwriter, Voice Artist
Thank you for the kind words, Cali!  Always appreciate your energy in my orbit.  And I would love to be involved.  Hell, maybe Marty and I can show up and spread some knowledge and experience as well!
5 years ago
David Bell
Actor, Director, Screenwriter, Music Composer
I'm in that class!
5 years ago
Marty Lang
Screenwriter, Director, Producer, Actor
Now you're one of two students. Tripp commented on the other blog post. :)
5 years ago
Marty Lang
Screenwriter, Director, Producer, Actor
Noted that you're the first (and so far only) student who's on this comment stream. lol
5 years ago
Amanda Toney - Next Level Education
Director of Operations, Producer
I especially love that the kids will have a drinking game during one of the chapters - boy do I wish I had a book like that during my college days, lol! 
5 years ago
Amanda Toney - Next Level Education
Director of Operations, Producer
hahaha! Love these kids. They're lucky to have a teacher like you!
5 years ago
Marty Lang
Screenwriter, Director, Producer, Actor
That got more positive feedback than anything I've taught so far, Amanda. :)
5 years ago
Marty Lang
Screenwriter, Director, Producer, Actor
Thank you Stage 32! And RB, Amanda, Taylor and the S32 team - being a part of RB's book has been one of the highlights of my career. (And you wouldn't believe the amount of street cred it gives me with my students. :)  I'm curious, Stage 32 members - if you were taking a crowdsourcing class, what would be some of the things you'd like to learn in that class? We're literally writing the syllabus for this on the fly, so any ideas are welcome!
5 years ago
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