And it dominated the weekend during the summer to boot!
https://variety.com/2024/film/news/box-office-longlegs-phenomenal-debut-...
Filmmaking / Directing : Very Strong Opening for Longlegs is a HUGE Win for Filmmaker Driven Genre Films by Nick Phillips
Executive Liaison/Producer at Stage 32/PBR Streetgang ♦ Producer
7 months ago
Very Strong Opening for Longlegs is a HUGE Win for Filmmaker Driven Genre Films
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5 people like this
It's incredible news for filmmakers and writers who want to tell original stories, Nick Phillips! The marketing campaign is brilliant! I'm sure we're gonna see more and more brilliant marketing.
4 people like this
Man, I can't wait to see this movie. I love horror not just because I enjoy the genre, but it really does deliver the most bang for your buck, budget-wise. Even though this one has it, they don't need a star to carry them, because the shocks are the star.
4 people like this
Maurice Vaughan this just gets my imagination working overtime, for future campaigns. Thanks mentioning the marketing campaign, Maurice. The Birthday Murders website is something you'd expect of A24.
3 people like this
Another original screenplay dominating the specialty box office.
2 people like this
You're welcome, Geoff Hall. I just checked out the website. Creepy.
3 people like this
Richard "RB" Botto it gives me hope for Seeing Rachel, RB. The Specialty box office has had a number of great hits, this year.
5 people like this
I haven't seen such great marketing in a while. Even the trailers gave away enough to keep you interested without giving away too much. It goes to show just how important the right marketing strategies are.
4 people like this
Couldn't agree more Lisa Lee! You can make a great movie, but you still need to make people want to go see it!
2 people like this
And positive news on the international front as well, Geoff Hall.