Happy Sunday, Creative Army!

Let’s kick things off with a huge shoutout to everyone who has already jumped into this month’s Introduce Yourself Weekend. Thousands of creatives from around the world are connecting, sharing their stories, and building relationships that will lead to collaborations, opportunities, and lifelong friendships. If you haven’t yet made your introduction, you’ve still got time! Head over to the Introduce Yourself Lounge and say hello before the weekend wraps. Be bold. Introduce yourself. The next great opportunity could be one connection away.

With Cannes right around the corner and so many of you preparing to pitch, present, or promote, there’s never been a better time to master the art of marketing, not just your film, but yourself.

In this breakdown from Studio Binder, you’ll get a deep dive into the mechanics of modern film marketing from old-school trailers and press junkets to today’s digital-first strategies including social media campaigns, micro-targeted ads, street team activations, and viral video content. Understanding the marketing machine isn’t just about getting butts in seats or views on your trailer. It’s about creating a conversation around your project. It’s about building a world your audience wants to step into and giving buyers, reps, and collaborators a reason to believe in what you’re making. If you’re looking to sell your film, get your script optioned, or build long-term momentum in your career, this is the kind of foundational knowledge that gives you the edge.

In the age of content overload, it’s easy to confuse being online with being productive. There’s a massive difference between aimlessly scrolling and intentionally engaging with platforms and communities that move you toward your goals. In this video, I talk about how to be strategic with your online presence and how to use your time on platforms like Stage 32 to fuel your growth instead of distract from it.

Let me ask you: Are you showing up online in a way that reflects your creative vision and the goals you’ve set for yourself? Are you surrounding yourself with people who inspire action? Or are you stuck in the echo chamber of passive scrolling? Let’s talk about it in the comments! No judgment. Just real conversation.

As always, here at Stage 32, we love to share stories and knowledge with our fellow film fans. Know someone who would love this content? Share it with them! Tag them below! You can keep up with all of our content by subscribing to the Stage 32 YouTube. For more inspirational, educational, and motivational content on all things entertainment industry, follow me on Instagram and X @rbwalksintoabar.

Wishing you a very happy, healthy, & creative Sunday.

Cheers,

RB

StudioBinder | How to Sell Your Movie to an Audience- Film Marketing Strategies

RBWalksIntoABar | The Power of Supporting Fellow Creatives

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