Gender Equality in Animation

Gender Equality in Animation

Gender Equality in Animation

Brian Smith
Brian Smith
2 years ago

We had two buildings when I started working at Walt Disney Feature Animation in 1999. There was the Northside building up near the Burbank Airport and the Southside building across the street from the lot off the 134 Freeway. It's commonly referred to as the "Hat Building" because of the giant iconic wizard's hat from The Sorcerer's Apprentice on the west end. The original Disney Animation building still stands in the middle of the Disney lot, but now it's mainly production offices. It has a long center section with four wings sticking out of each side. They were built in a way so that they move independently of each other in case of an earthquake. There were plenty of windows with motorized blinds so that artists who were primarily drawing on paper could maximize the amount of natural light they would get in their offices over the day. It was a building that was ahead of its time.

And yet, it couldn't have been more of its time. From the outside, it looks like a 3-story building. However, there is a fourth floor that only goes along a portion of the center section of the building. When I worked at Disney, there was a barber shop there where you could get a cheap haircut. But for the first 40 years or so of the building's existence, that space was a bar for the animators to go and have drinks after work. This was told to me by an animator I worked with who had been there in those days and had even partaken of a drink or two in that bar. Only animators were allowed to drink in the bar; in those days, only men were animators, so only men were allowed to drink there. By the time the late-70's/early 80's rolled around, and women were starting to enter the ranks of animators, several women wanted to be allowed into the office bar to have drinks. The man who ran the bar for decades closed it down instead.

The animation industry is not unique in how it has discriminated against women throughout its history. Like almost any other industry, men, particularly white men, had a decades-long head start. That allowed men to become entrenched in all positions in the industry, and that entrenchment is not easily relinquished. When I was studying animation at USC, we had a copy of a letter a woman received when she applied for an animation position back in the first half of the 20th Century. The letter said in black and white that Disney Animation did not hire women as animators, but she was free to apply for a position in ink and paint, which was almost entirely women but was completely uncreative. It was literally a color-by-numbers position.

Gender Equality in Animation

But both of those anecdotes are from years and decades ago. How is the animation industry doing these days in terms of gender equality? The big studios like Disney, DreamWorks, Netflix, Illumination, and others have opened their doors to women, but how widely open are those doors, and how many women are being invited to the party? A sampling of the women I reached out to told me that the industry has come a long way since they entered years ago, but there is still more work to be done.

Anecdotally speaking, I have worked at several animation studios around LA, including Disney, DreamWorks, Sony, and Netflix. In fact, while I was at DreamWorks, the majority of producers actively working at the studio were women. However, most people working in creative positions, especially animators, storyboard artists, and directors, were still men.

Jinko Gotoh was the producer on animated features like Lego Movie 2 and Klaus. She has multiple decades of experience in the industry, and she actively works through the organization Women in Animation to improve gender equality at all levels of the animation industry. I asked her if she recognized this phenomenon, and not only did she recognize it, but she also had the numbers to back it up.

"In 2015, Women in Animation pledged to gender justice (underrepresented genders: women, non-binary, and transgender), 50/50 by 2025," she told me. "At the time, local 839 represented approximately 20%. Today underrepresented genders represent only 30% of the industry creatives, while 70% of animation school graduates are of underrepresented genders."

It can only be described as discouraging that the ratio has only increased by 10% for underrepresented genders in the past seven years, and it makes the goal of a 50/50 ratio just three years from now feel like a long shot at best. The silver lining of those statistics is the high proportion of underrepresented genders that are graduating from animation schools.

Angela Lepito is also an active member of Women in Animation, and her career spans back to the mid-90's when she started as a PA at Walt Disney Feature Animation on Hercules. She, too, has noticed that women have traditionally fared much better in production roles than in artistic roles in animation.

"Yes, you do see many women in production roles," she told me. "I am one of those production people myself! It can be hard to visually see the issue when there are so many women in the workplace. We want and need women to be represented in our top creative roles. We have seen some progress with female directors. We are looking for that same opportunity for department head roles."

Gender Equality in Animation

Brenda Chapman is one of those directors and could be called a pioneer for women in animation. She earned an opportunity as an artist at Disney on The Little Mermaid, and a few years later, she was co-director on Prince of Egypt. Most notably, she also wrote and directed Pixar's Brave. She pointed out that women's success on the production side has helped to open doors for some on the creative side.

"As time went on, these women on the production side more than proved their worth and did great things for this industry," she said, "and they continue to do so. I believe that is a big part of why we are beginning to see more women coming into the creative side."

The numbers that Gotoh pointed to, however, clearly show an industry that, while trending in the right direction, needs to do more and do it faster.

"What we really need is for directors and producers to be willing to give young women opportunities based on their creative talent and not just on their work experience'," Chapman continued. "Otherwise, men will continue to dominate. How can they gain experience if we never hire them? I've witnessed young white men given jobs they've not done before based on their portfolios, but I have rarely seen that happen for young women or people of color. We need to be willing to recognize an individual's creative ability and whatever their unique spark is, then give them the support they need to apply it to the job. With the passion they'll have in being given that opportunity, they will hopefully rise to the occasion."

Chapman used her own experience as an example. "That was the opportunity afforded me by Ron Clements and John Musker at Disney on Mermaid. And I am still deeply grateful."

Personally, I wonder if this is a corporate problem just as much as anything else. All three women pointed out that it's up to producers and directors to have the courage to hire more women by putting more emphasis on their artistic credentials rather than their work experience. The problem is that all of the major animation studios are pieces of large corporations and external applications go through Human Resource departments that are trained to look for the person with the most or best experience. With women already forced to a late start in animation history, that can be another difficult hurdle to overcome.

Gender Equality in Animation

What is the path to achieving gender equality sooner rather than later? Being happy with just getting closer can no longer be good enough. Chapman pointed that out while putting the onus on women to maintain their tenacity.

"We also need more women in leadership roles who aren't afraid to hire other women. We need more women CEOs and CCOs. The industry needs to have an equal amount of women leading the creative from the top. We also need more female creative leads. Those would all be great starts! The responsibility is industry-wide, which includes the hiring practices of the studios and the promotions of lower tier artists within the studios… and it's the responsibility of the women trying to get into the industry and/or be promoted to not give up!"

"It takes both external and internal forces to make a change," Gotoh added. "Studios and producers need to see hiring the underrepresented as an opportunity for the creative industry and not as a risk. We need programs that support and train inclusive workspaces and communities and tear down barriers. We need to do talent development to advance their careers as well as give opportunities by sponsoring the underrepresented genders. Lastly, we need data-driven transparency for the industry and companies to identify areas for improvement, set measurable goals, and create action to address workforce disparities."

"The first step, which I believe many companies have taken, is to truly recognize the lack of women in our creative roles," added Lepito. "And second, get to know women in our industry, whether that be top talent or emerging. Finally, offer support, mentorship, and training for those women who you wish to grow in your organization. I feel this combination is the most critical aspect to getting women into leadership roles."

Gender Equality in Animation

Another thing the animation industry needs to recognize, and this is unique in animation and the overall entertainment industry compared to other walks of life, is content. It's not enough for studios to improve their hiring practices regarding gender equality. They also need to do better in creating strong and positive female, non-binary, trans, and gender-fluid characters to achieve true equality.

Gotoh agrees that the industry can and needs to do better. "It's not simply about promoting strong female characters. We also need characters from the underrepresented genders to be portrayed as normal people, as we saw in The Mitchells Versus the Machines. We have seen more in the TV series space with creators like Rebecca Sugar."

Chapman concurred but expanded on the notion that there is more to it than simply plugging in a female character and moving forward with the same tired plot devices, again using her own experiences as an example.

"Yes, it's nice to have a kick-ass female warrior once in a while, but those characters do not really represent a diversity in character," says Chapman. "It just feels like, that character was once conceived as a boy, but now it's a girl because that's politically correct. I cannot tell you how many offers I had to develop stories with "kick-ass warrior princesses" after Brave! They completely missed the point on that one. It's very frustrating. That's why I found Turning Red to be so refreshing and real and relatable."

We all love animation because of its limitless possibilities. It is the only form of cinematic or televised storytelling that starts literally with nothing, and every single thing the audience sees is a product of someone's imagination. A diversified workforce only expands those imaginations and broadens the potential of where those beautiful, imaginative, interesting, terrifying, funny, and emotional ideas come from.

As Chapman said, "Let's broaden the scope of the stories, please!"

Women in Animation is an advocacy group that is open to both women and men to join. Please go to www.womeninanimation.org for more information.

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About the Author

Brian Smith

Brian Smith

Production Manager, Screenwriter, Script Consultant

Brian has been a professional screenplay reader since 2006, and has written coverage for over 1,000 scripts and books for companies such as Walden Media and Scott Free Films. Scripts and books that Brian has read and covered include Twilight, Touristas, Nim’s Island, Hotel for Dogs, and Inkheart. Br...

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10 Comments on Brian's Article

Tommaso Gomez
Art Director, Concept Artist, Illustrator, Set Designer
Hi. I’m working as art director in animation industry in Italy. My company Rainbow, the Ceo is a man but is lead principal by women. Anyway id not a problem of sex gender inside the company. The theme of our properties are girls oriented. Winx in the past was successful series where the girls could recognizes some thematic near to their age. In the past 1/2series our “clients” was girls that have almost the age of our protagonist 13/15 yo. The stories of magic power love and comedy aren’t polluted by any market request. Our fairies was balanced in equanimity, skin color, etc…Now the target is grow. We must accomplish the politically correct. This is for me an excuse to hide the real needs and meaning of equanimity. A kick ass girl is not the real attitude to take as example to give a girl the message to feel ourself strong. Is a superficial way to create a standardized imagine. In the same way we need to have a “recipe” to build a politically correct product for a politically correct market: 1/4 of gay, 1/4 of black, 1/4 of fat (curvy) 1/4 of asian, a part of handicap, a part of Lesbian etc. Forgetting the story to balance the genders. If we consider that the world have no genders, that we are real equal, have we the need to create genders or this separations in genders create an other discrimination? Thank you
2 years ago
Maurice Vaughan
Screenwriter
Hi, Tommaso. Sorry for the late reply. You said, "But when I work in the media the managers request are very hard. Fearing the judgement of the mass. Then we need to place : a blackman, a gay, a lesbian, an italian, an oriental, as if they are a objects." When we put characters in scripts, movies, shows, etc. as objects or "add-ons," I think it's wrong and the audience can tell that those characters are included as objects/add-ons. When we add those characters, they need to be essential to the stories, but I do understand that there's pressure from producers, management, etc. to add those characters as objects/add-ons (something that needs to change).
2 years ago
Tommaso Gomez
Art Director, Concept Artist, Illustrator, Set Designer
Hi Maurice, let me explain well, maybe my English is not really fine as should be. I agree on your opinion. The representation of different cultures or “races” (we are only one race) or gender  is important to give a strong signal to the audience. I have experience in media industry where now we are obliged to place gender and races or people as objects or a menu to save the appearance. This kind of strategy not eliminate the racial divisions or racism, only place a politically correct vision to say: we have done the work, we are correct. Nobody can say nothing. In Italy have a mot that say “place the ashes under the carpet”. Also for the superheroes we have a gender equality. It’s really necessary or is a hypocrite reality? These my considerations are expressed from a direct experience in animation world. I’m a Italian native blood mixed with many races religions and cultures. I haven’t any exigencies from the media to represent my gender. I think tha the media have a hypocrite sense of equanimity. And pretend to make a cutting edge to decide what is good and what is not.  But when I work in the media the managers request are very hard. Fearing the judgement of the mass. Then we need to place : a blackman, a gay, a lesbian, an italian, an oriental, as if they are a objects. Also in the superhero movie, in fantasy, in tv show. This is not equanimity for me. Is hypocrisies. 
2 years ago
Rosemond Perdue
Distributor
Brian thank you for sharing these stories we need to hear, and to discuss how the animation industry still has much work to do to reach parity. Thanks for being an ally!
2 years ago
Maurice Vaughan
Screenwriter
Great blog, Brian! Thanks for sharing! The part that really stuck out was, "Yes, it's nice to have a kick-a** female warrior once in a while, but those characters do not really represent a diversity in character," says Chapman. "It just feels like, that character was once conceived as a boy, but now it's a girl because that's politically correct..." When I write a female character -- or a diverse cast -- I write her as an original female character. I don't write her as someone who I started as a male character then rewrote as a female character because a script lead asked for a female character. A lot of times that'll backfire on you because people will notice you changed the gender at the last minute.
2 years ago
Michael A. Levine
Music Composer, Producer, Screenwriter, Songwriter
Brian, when you were at Dreamworks you may have crossed paths with my friend, Vicky Jenson. Vicky co-directed Shrek - for which she won an Oscar - and Shark Tale, for which she was nominated. In each case she applied for membership to the Motion Picture Academy and was turned down. A decade later, realizing what a scandalous misogynous mess it was, the Academy requested that she join. She said, "Sure. As long as I don't have to fill out the damn paperwork a third time." She didn't and they took her.
2 years ago
Brian Smith
Production Manager, Screenwriter, Script Consultant
That's a great story, Michael! I never did cross paths with Vicky, but I do know who she is.
2 years ago
Kathy Jean
Actor, Host/Presenter, Voice Artist, Voice Actor
Good afternoon, Brian, thank you for this article. Thank you especially for deciding to feature Brenda Chapman.
2 years ago
Brian Smith
Production Manager, Screenwriter, Script Consultant
Thank you for the kind words, Kathy. And I was happy to feature Brenda Chapman. In fact, I was honored that she participated.
2 years ago
Eon C. Rambally
Animator, Director, Producer, Screenwriter
Brian, very interesting article and very important! My film "The World of Thought, Perception & Creativity", will certainly feature "mysterious voices of women", as one of important subject matters, my "poster artwork", certainly says it and of course also mentioned in the "plot synopsis". Great subject! Best!
2 years ago
Brian Smith
Production Manager, Screenwriter, Script Consultant
That sound fantastic, Eon! Best of luck to you and your project!
2 years ago
Shellie Schmals
Actor, Film Festival Director, Host/Presenter
Hi Brian - thank you so much for being an ally and helping to elevate the voices of women in the field. You bring to light any array of issues and different ways to tackle the problem. Are there any examples of studios who are doing it right? Or women-led studios should keep our eye on?
2 years ago
Eon C. Rambally
Animator, Director, Producer, Screenwriter
All interesting to learn. Shellie, I'm thankful to hear the question and answer. Thanks Brian!
2 years ago
Brian Smith
Production Manager, Screenwriter, Script Consultant
I think all the studios are doing better, but no one is doing RIGHT just yet. There have been quite a few women taking roles leading studios over the last few years, like at DreamWorks and Universal, but for whatever reason it hasn't yet translated into more equality at lower levels.
2 years ago
Deborah Jennings
Author, Content Creator, Producer, Researcher
What a great article! I am working on a limited series about the women pilots of WWII. In the U.S., Disney studios took a female character from a Roald Dahl book they illustrated and turned her into the mascot for the WASP (Women Airforce Service Pilots). ONE of these women was plucked off the field by Disney when they were filming at the training base to go to Hollywood and become an animator. She worked on "Cinderella" and "Sleeping Beauty" and more - BUT never got a credit!!! She went on to Hanna-Barberra and animated "Tom and Jerry" and more. Her name then was Marcia Fertig. I cannot even imagine the gender prejudice she received as a female pilot in WWII and then as a female animator in a man's world. Thanks for sharing your knowledge.
2 years ago
Eon C. Rambally
Animator, Director, Producer, Screenwriter
Hi Deborah, I remember coming across, this account briefly in documentaries, but could not recall the exact details, as have lost a lot of my research and documentaries, (eventually a lot retained) really glad you brought the account to attention. Best!
2 years ago
Deborah Jennings
Author, Content Creator, Producer, Researcher
I agree. I find that people don't know much about these amazing women who were pioneers in female equality. There were no sexual harassment laws or any protection for them to take on the male dominated careers. Unfortunately, the women pilots were sent home when they weren't needed anymore and women did not get back into the military flight training again until the mid 70s.
2 years ago
Emily Jermusyk
Screenwriter
Great piece! Love all these different perspectives and insights
2 years ago
Brian Smith
Production Manager, Screenwriter, Script Consultant
Thank you, Emily!
2 years ago
Laurie Ashbourne
Screenwriter, Producer, Author
There is definitely a need for a vehicle and clear path for female leadership (creative and producing) in animation. WIA has had their work cut out for them for quite sometime. The females that have succeeded in leadership (like Jinkoh, Brenda, and many other producers) have done so by proving themselves, in a workplace that was literally started by 9 Old Men. I can remember when Brenda and I worked at Disney and we were on separate coasts. I was called upon to go to Burbank to see a project through crunch time and Brenda (whom I'd never met) said through the grapevine that she supported and admired me for what I was doing. And I was paused, because what I was doing was my job and offering a logical solution to whatever the crisis was. She was looking at it from a female perspective and I was looking at it as logical with no gender shadow. An oversight that I didn't realize until sometime later when the head of the studio had commented in a very public space that I was a "dangerous woman." By then, Brenda had moved on and most of the artistic leadership had reverted to the old standbys of men. Production leadership was, and still is, a bit more open to females as they tend to start at an assistant management level. However, there has never been a "clear path" defined. It really all comes down to the work you do and the network you build as you climb that ladder. Most of the female APMs I worked with have gone on to become producers because of the support of other women, most of the female artists I worked with are still in the same role.
2 years ago
Brian Smith
Production Manager, Screenwriter, Script Consultant
Thank you for sharing your personal experiences, Laurie. The closely match what I have seen over the years.
2 years ago
Emily Jermusyk
Screenwriter
Thank you for sharing, Laurie!
2 years ago
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