Mike Goldberg

Mike Goldberg

Director at Crosscut Films
Director and Creative Executive

San Francisco, California

Member Since:
March 2016
Last online:
> 2 weeks ago
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About Mike

From global ad agencies to creative boutiques, I’ve had a leadership role in marketing and advertising creating integrated campaigns for brands such as Coca Cola, Verizon, Blackberry, Staples, Smith Barney, P&G, Popeyes Chicken, Minolta Cameras, Topps Baseball Cards, The Red Cross and ESPN.

Expanding into original content as a director and writer, I created and wrote a sitcom for Turner Entertainment titled Psych Ward, co-developed a reality show for The Golf Channel, created a food & beverage based TV pilot called Pairings, a webisodic sitcom for a bagel company and a docu series about businesses in San Francisco's Mission District.

Prior to advertising, I applied my psychology degree as a clinical researcher in a neonatal intensive care unit, an emergency room and at 22 years old I was named the head mental health counselor in a locked psychiatric unit responsible for more than 80 psychotic patients.

Growing up in Boston, a devoted sports fan, I spent my formative years in enemy territory, New York City and currently reside in the beautiful northern part of the Bay Area.

You can view my art at galleries in Marin and San Francisco and at my website,

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