As someone with content repped through Filmhub, I got an email today regarding changes over at Amazon/Prime/Freevee. I thought this might be of interest to those who have questions about streaming content over there. Here's the email:
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Dear Producer,
Amazon is rolling out changes to the two streaming services it operates in the US, Prime Video & Freevee, affecting all content providers. As of now, these changes only apply to the US and not to any other territories:
Ads on Prime Video: Consumers who view Prime Video content on a subscription basis will now also see ads displayed.
Required Rights: Titles pitched to Prime Video’s new subscription + ad-supported offering now require subscription & ad-supported rights. Titles solely with subscription rights cannot be pitched.
To pitch a title to the solely ad-supported Freevee, it must first be licensed by Prime Video across subscription and ad-supported rights types.
Here are some additional questions answered:
Is Freevee going to shut down?
There have also been recent news reports that Amazon is considering shutting down Freevee, which Amazon has denied. Filmhub confirmed with Amazon that Freevee will remain active.
My title is on Amazon’s Prime Video subscription service with only subscription rights. Will it be taken down since it doesn’t have ad-supported rights?
Yes, Amazon will soon begin removing titles from their subscription service without subscription and ad-supported rights. Contact us using the Contact Button in our Help Center to update your rights.
Are there any changes to Prime Video's buy/rent (transactional) offering?
No.
Can I upload my title to Amazon’s Prime Video Direct portal and avoid these changes?
No. These changes impact everyone who submits content to Amazon in the US. Only certain distributors, including Filmhub, can pitch titles to Amazon Freevee.
As always, we promise to be transparent and forthcoming with significant changes or updates that may impact your titles.
Filmhub Acquisitions Team
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Those decisions are why he gets the pay rise.
He is not there to make movies. He is there to facilitate making money, which is done in the movie industry.
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Craig D Griffiths is right, Pat Alexander. He's not there as a Creative Executive, he's there to run a corporation which means making money and keeping shareholders happy. By making decisions like axi...
Expand commentCraig D Griffiths is right, Pat Alexander. He's not there as a Creative Executive, he's there to run a corporation which means making money and keeping shareholders happy. By making decisions like axing Batgirl and Coyote vs. Acme to make more money back in the tax write-off, he upset fans and viewers, but likely made the company back more money than they would have in box-office numbers coming out of the strike when fewer people are spending money in theaters. I'm a HUGE Bat-Fam fan and was so excited for the Batgirl movie. But the reality is that he likely made the shareholders very happy with those decisions. Also, the streaming service flubs have been ridiculous, but it's a great example of what happens in the industry when someone new comes in and takes over a sandbox full of toys. HBOMax was already struggling and as the new person in charge, rebranding the service as Max was his way of trying to turn that around and make the service less focused on WB Content that he was acquiring. He wanted it seen as a space for his Discovery content that was merging in. It didn't work perfectly, but he's not the one who chose to name the streaming service HBOMax in the first place, which I always thought was a branding mistake from WB at the start. All of the streaming services are struggling currently and in some ways, Max is doing better than others.
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Yeah, Craig D Griffiths, but he's making $49.7MM while a lot of the people who come up with the ideas for the movies and shows and make them are struggling. Ridiculous.
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Couldn't agree with you more, Maurice Vaughan. It's ridiculous and gross. But it's also the sad reality of how larger studios operate. These are corporations first and creative entities second....
Expand commentCouldn't agree with you more, Maurice Vaughan. It's ridiculous and gross. But it's also the sad reality of how larger studios operate. These are corporations first and creative entities second.