Only Now Existing (O N E) is the work of James Garrett, a multi-talented singer, producer & songwriter whose 2 self-produced albums "Voodoo Doll" and "Escape Artist" feature a revolutionary blend of harmonies, electronic ambience, and powerful lyricism. Garrett's self-produced releases, and the creation of his independent record label, Vision Records, are the culmination of the artist's desire to create a truly connective sound, as well as a concept and an idea: O N E.
Garrett arrived on the scene with his debut album, "Voodoo Doll," an immediate success which featured a unique blend of genres and styles that appeal to anyone who loves music with substance. "Voodoo Doll" was completely unique and unlike anything being created in music, defying category and mixing edgy electronic beats with guitars, bass, and meaningful, heart-wrenching lyrics, as well as catchy hooks and choruses that have warranted O N E’s mainstream appeal.
The debut created a stir amongst fans, press, and radio, as well as establishing a widely-ranged fan base that immediately connected with it. The first single, “The Ruins of Interest,” yielded national mainstream airplay and climbed the charts reaching the Hot 100 national charts and the Indie Top 40, as well as the album being listed on “Kweevak’s Top 20 Music Projects of the Year.”
Only Now Existing’s music defies category and genre, yet has a commercially viable and “catchy” appeal which has resonated with fans and industry alike. It has been described as ", intricate songwriting and interesting musical experimentation." (Kristen Brown, CD ) and “...Something special; combining meaningful and powerful songwriting with driving beats, intelligent harmonies, and a crisp new sound." (Micah Issitt, Rainmaker PR)
The live performances of Only Now Existing have been called “captivating and mesmerizing” (Bobby Haze, Live & Inside) with James Garrett’s emotional tirade soaking in the audience from the first to the closing second. Fans have been consistently overwhelmed by the intensity of his performances, as well as deeply affected by the emotion and depth of his music. “James pours his entire soul into every performance and that is the mark of a true artist.” (Josh Fitzgerald, NY Scene Shows)
Garrett's music is as much about communication as it is entertainment. With his poignant songwriting and catch-lines such as “YOU’RE BEING LIED TO,” O N E has become Garrett's way of speaking with his audience from the heart and sharing his frustrations and his hopes for a purer existence. Central to Garrett's message is the idea that many people have lost their true selves in a sea of pernicious influences, and O N E is the full representation of the true self that they have lost. Fans have identified with this message and show their connection with their “O N E tattoos,” a marketing campaign and fashion statement in which fans send in a picture of themselves wearing the O N E temporary tattoo and in turn are featured on the website. Some followers have actually gotten the real tattoo... A true confirmation that Garrett’s mark is being made on the minds of his fans.
Due to its raw emotion and cinematic feel, Only Now Existing’s music has generated the interest of filmmakers to use the music in their films, and O N E’s music has been featured in a variety of independent films. As such, Garrett is now in the process of working on a feature film made to his second release, "Escape Artist," as it is a concept-album written as a story and demands a cinematic film to enhance its concept and vision, somewhat in the style of Pink Floyd’s “The Wall,” a cinematic and visual manifestation of the album’s stories and concept.
Garrett is a musician and an emotional activist, and his music has quickly found a place in the hearts of his fans. If you are waiting for music that will move you, or a song that won't leave your mind, and if you feel that you only truly exist when you become aware of your true self, O N E has been waiting to reveal itself to you.
-- Micah Issitt, Rainmaker PR