Financing / Crowdfunding : Corporate sponsors and product placements??? by Todd Arslanian

Todd Arslanian

Corporate sponsors and product placements???

Anyone have experience in either of these and care to share some tips?

John Charnay

See www.sponsorship.com re: sponsors

Amanda Toney

Hey Todd, we had a FANTASTIC webinar on this exact subject. You can read more here: https://www.stage32.com/webinars/Product-Placement-Friend-or-Foe I HIGHLY recommend this webinar it's packed with so much excellent information and the instructor is active here on Stage 32 if you have any questions after watching it.

Todd Arslanian

Thanks for the link John but they only do sports marketing and every single Sponsor Broker (they work on commish) all only do sports I have yet to find even 1 that helps get sponsors for your movie. If anyone else has any leads by all means please advise. Also help with product placement.

John Charnay

True---but they also put on the largest annual sponsorship convention and issue the largest sponsorship directory and news.

Regina Lee

Christopher has expertise in the area. Check out: https://www.stage32.com/lounge/fundraising/Corporate-sponsorship

Todd Arslanian

Thanks Regina!

Todd Arslanian

Yes that strategy Steven makes it more marketable but what is amazing is how many movies, TV shows, etc are produced yearly globally and I googled just about every keyword I can think of and if there is not a person/company that specializes in sponsors/product placement then it's ripe because that's a good market.

Regina Lee

Davie-Brown Entertainment was perhaps the first company in that space. Keep googling. You'll find them.

Regina Lee

Yes, they specialize in product placement, but they may have too high barrier to entry for indie film or doco. They represent brands. To my knowledge, they don't fundraise on behalf of shows. http://www.themarketingarm.com/case-studies-entertainment.html https://en.wikipedia.org/wiki/Davie_Brown_Entertainment

Regina Lee

I believe Moderator Beth Fox Heisinger has an ad agency background. Perhaps she could weigh in on brand integration.

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