I'm giving strong consideration to making a blog out of this, but friends, never give up. Here are two recent examples of why I can attest to this.
As a publicist, I am tasked with getting opportunities for my clients. I had two such occasions recently that almost slipped away -- but turned into wins. Mind you, this post is not meant to be self-serving, but rather, inspiration for you so you don't miss out.
In one case, it was an interview on a magazine style show on a network TV affiliate that the client said, "Guess it wasn't meant to be" simply because there appeared to be a scheduling conflict. However, as I carefully massaged both that person and the TV station, we ended up working it out after all such that the client will not miss their other appointment. A successful media placement!
The second instance was a print publication that felt the pictures that we sent weren't up to the standard of what they go to press with. Initially I tried to be quick on my feet to salvage something -- rather than an all-or-nothing -- and asked if we could perhaps get an online-only article, if not a social media post at the worst. However, in a last ditch effort, despite having been frustrated and almost giving up, the client came up with a handful of additional photos that I sent along and was thrilled to get a Yes response from, meaning that it would go in the print issue after all.
Friends, I implore you, never give up!
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Hi, Bruce Wawrzyniak. I hope you're enjoying your weekend. Glad the occasions that almost slipped away turned into wins! Congratulations! I think this would make a great blog!
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Many thanks, Maurice Vaughan, and I hope this inspires others who might otherwise be tempted to walk away from something that looks like it might not work out!
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You're welcome, Bruce Wawrzyniak. I'm sure it will inspire others. Looking forward to reading the blog if you decide to write it!
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My philosophy as well Bruce Wawrzyniak! And I love that you're bringing receipts to show the power of persistence. Thanks for sharing!
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Nick Phillips -- I actually am often heard talking about the four Ps approach that I take -- patient, polite, professional, but persistent. ;-)
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The Four P's, love it Bruce Wawrzyniak!
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Yup, it actually even used to be on my agency website. Makes me wonder how/when/why it got taken off? (Probably when we transitioned to the current look/layout.)
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So great to see you, Bruce Wawrzyniak and thank you for sharing these powerful reminders. It’s easy to want to throw in the towel when things seem like they’re slipping away, but your persistence is such an important example of how staying calm, resourceful, and determined can turn things around. Both of these wins are such great testaments to the importance of not giving up on something just because the first answer isn’t a clear yes. I’d love to see you turn this into a blog. It’s exactly the kind of real, behind-the-scenes insight our community benefits from. If that interests you, reach out to me at blog@stage32.com. And keep the stories coming! These insights are always great to share in the lounges, too!
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Thank you so much, Ashley Renee Smith. I will email you now!