Mediapack produced this 'spoof' passenger information film for specialist sports drinks firm Precision Hydration. As drink sponsors of the prestigious cycling event - Haute Route - Precision Hydration wanted to create a humorous short information film to play at the rider briefings for each event around the world. I worked with them to develop their idea of replicating a flight briefing in an aeroplane and then filmed with a mostly amateur cast at 'Shoot Aviation' in Maidenhead. The edit introduced the captain's voice over to lead flight crew reactions in the cabin. The cheesy listening soundtrack completed the package.
Precision hydration haute route rider information film | Roger Burlinson
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